Producers and audiences (ex. 7)

1. How many times a month do you go to the cinema?
2. Do you watch films in a multiplex cinema, an independent cinema, or both?
3. Do you make your decisions about which film to see based on genre, stars, the film's director, or any other consistent factor?
4. Would you say that you go to the cinema to be entertained, educated, inspired, or any other motivating reason?
5. Have your viewing tastes changed in the last few years? If so, why?

• Bader Ben Hirsi

46 years old, British screenwriter and film director, originally from Yemen, husband and father of 3 children (9, 14, and 16).

1. About twice a month

2. Both

3. The film's director, genre, stars, and reviews

4. To be educated and entertained

5. Yes, because the standard of film has gone down and it's harder to be fully satisfied with the film experience.

• Mursal Butt

16 year old student at Hampstead School, London, originally from Pakistan

1. Once a month

2. Multiplex

3. Genre

4. To be entertained

5. A little bit, changed from comedy to action and keeps going back and forth

• Koshin Ahmed

17 years old, student at Hampstead school, London, originally from Somalia and Holland

1. Once a month

2. Multiplex

3. Genre

4. To be entertained

5. yes, used to choose horror but now prefers more action and comedy

• Martin Cook

Teacher at Hampstead School, London, from Australia

1. Once, if lucky

2. Both

3. The director most of the time

4. To be educated, to make yourself think and be reflective or to feel something

5. No, you get stuck in your style, same actors, directors etc., likes going back to the same groups of cast and crew who continuously work together (e.g. Tim Burton and Johnny Depp; Christopher Nolan and Christian Bale)

• Thea Al Hirsi

16 year old student at Hampstead School, originally form Yemen, lived in France, daughter of film director and screenwriter.

1. Only when there's a film I want to watch (every couple of months)

2. Multiplex most of the time, occasionally independent when with dad

3. Genre, stars

4. To be entertained

5. Yes, moved on from kid's movies, then went through Romance phase and now watch pretty much anything