Film distribution.....3

The TerminatorSalvation poster is a lot darker making it more intriguing that the bright, clear The Class poster.
The Terminator poster has more special effects like faded images whereas the poster for The Class is minimalist and stripped to a bare minimum with just a plain white background.
The Terminator poster put the names of famous actors in the film to attract audiences wherease The Class poster focused less on names and more on reviews.
The poster for The Class has a lot more people than that of Terminator Salvation.
The title of the movie is a lot more prominant in the poster for The Class than in that for Terminator Salvation.

Film distribution....2

50 shades pf grey - 2015

Film distribution, marketing, publicity and promotion activities - 1

Annabelle (2014)

Target audience: teenagers = social outings, thrillers, want something that provokes emotional reaction

Cast: Annabelle Wallis, Ward Horton, Tony Amendola, Alfre Woodard

Crew:
Director = John R. Leonetti
Writer = Gary Dauberman
Cinematographer = James Kniest

Other:
The Conjuring (2013)

Production company: New Line Cinema

Success (box office):
The conjuring: $318,000,141
The Mask (1994) - jrl: $351,583,407
X-Men first Class (2011) -aw: 353,624,124

Mainstream Hollywood, UK/US Collaborations, and Independent Film (task 5)

a. What are film production values? Refer to examples.

A production value is "the combined technical qualities of the methods, materials, or stagecraft skills used in the production of a motion picture or artistic performance." (http://en.m.wiktionary.org). This includes lighting, sound, scenery, and props.

b. Explain why these are important to both producers and audiences.

These are important to producers because they help them enhance the quality of the movie, thus giving them a good reputation and bringing in more money. They are are also very important to audiences because they improve the film viewing experience, making it more enjoyable and realistic.

c. Is there a difference between British film production values and American film production values? Explain.

British film production values are much lower than those of American films. The latter put a lot more money and effort into their production values, making them a lot higher. This is because both American film and television have a larger and more diverse audience, ensuring the return of the money they spent. To maintain this incredible number of viewers they must pay very close attention to their production values and make the movies as detailed and enjoyable as possible. The more money they invest, the better the movie is, and the more profit they earn.

Mainstream Hollywood, UK/US Collaborations, and Independent Film (task 4)

a. What is a film production company? Mind map with examples.

A film production company is an organisation that produces films, TV shows, radio programs, and/or plays.

They are responsible for:

• Pre-production (locations, scheduling and permissions, budget distribution)
• Principal photography (actual filming of the movie)
• Post-production (editing of film and trailer)
• Delivery of the film (distribution)

Some examples of well-known film production companies are Universal Studios (Psycho, Bruce Almighty), Paramount Pictures (The Godfather, Transformers), 20th Century Fox (Titanic, The Wolverine), and Warner Bros Pictures (Casablanca, Batman).

b. In your own words what is an independent production company?

An independent production company is a private company that isn't owned by the government and that is run by a group of individuals rather than a studio.

c. Who are some independent British film companies? Mind map 3-5 companies, include films they have produced and their budgets and the production company ownership.

1. Tiger Aspect:

• Films: The League of Gentlemen's Apocalypse (£4.2 million), Billie Elliot (£3 million), Mr. Bean's holiday (£15.5 million) 
• Owned by: Endemol UK

2. 

3. Celador: 

• Films: The Descent (£3.5 million), Slumdog Millionaire (£9.3 million), Centurion (£7.4 million)
• Owned by: Complete

Mainstream Hollywood, UK/US Collaborations, and Independent Film

• Snakes on a Plane:

Mainstream Hollywood

a. Genre: Thriller; action

b. Stereotypical: Flashing lights; suspense; special effects; dramatic phrases (e.g. 'They are the deadliest creatures on earth'); play on words (e.g. 'Sit back, relax, and enjoy the fright'); famous actors (e.g. Samuel Jackson)

c. Audience appeals: provokes fear; intense; gripping; exciting

• The Full Monty:

UK/US Collaboration

a. Genre: Comedy; feel-good

b. Stereotypical: British, regional actors; american voice-over narrating their story; typical, cheesy allusions to 'American Dream' (e.g. 'staying alive', 'working together'); clear, simple narrative (introduction, climax, resolution), optimistic, British humor

c. Audience appeals: Easy to watch; provokes laughter; puts them in a good mood

• Withnail and I:

Independent Film

a. Genre: Black comedy

b.Stereotypical: Set in countryside, pubs, British cafes; British actors; British accents; less special effects:very basic; stereotypical, white, British characters; dull, dark lighting showing miserable British weather

c. Audience appeals: Relatable British humour

Introduction

Over the past few decades, film and television media has changed drastically. Production companies invest millions of pounds into one project, giving it the potential to bring back 4 times as much. This change is due to a technological revolution that has sparked an uprising and even a war in the game and film industry and their audiences. I strongly believe that this revolution in technology is changing the way both producers and audiences think of film and the film experience.

The change of the film viewing experience

DISCUSS HOW THE FILM VIEWING EXPERIENCE HAS CHANGED WITH REFERENCE TO WARNER BROS. AND 'THE DARK KNIGHT RISES'. WHAT MAY THE FUTURE HOLD? (MAKE REFERENCE TO FINANCE, ORGANISATION, PRODUCTION, DISTRIBUTION, MARKETING AND EXHIBITION?) 


The change in the film viewing experience is undeniable. The amount of time, money, and effort put into to marketing (among other things) are incredible and have completely changed the way people watch movies.

The act of watching a film used to be simple. You heard about a new film (through word of mouth or perhaps an ad in the newspaper) and went to watch it. Now, production companies go to extreme measures to promote and advertise their upcoming movies, always trying to go further than the last. 'The Dark Knight Rises' is a perfect example of this. It's estimated budget was $250, 000, 000 of which a certain fraction was spent on marketing. Warner Bros. created a fake criminal investigation online, encouraging fans to go out looking for batman signs all around the world. Each time one was found, they unlocked a new frame of the trailer. They did multiple other similar things such as posting a encrypted audio file on their website for fans to figure out. They also collaborated with several companies and organisations, creating merchandise that helped with promotion. An example of this synergy is with Burger King, they created a burger called the 'Dark Whopper', advertising it with the slogan 'Bring out your dark side' (alluding to both the burger and the film). They also made clothes, toys, mugs etc. and put promotional posters everywhere. This builds up anticipation from the target audience months before and encourages them to watch the movie. When the time finally comes, an enormous amount of people who were attracted by all the advertising find the need to watch it, and most feel like they need to watch it in the cinema rather than at home which has become the norm. This makes me wonder whether the anticipation or the idea of a film is actually, in some cases, more important than the film itself.

That doesn't suggest that not as much money and effort go into the actual making of the film. Sticking to the example of 'The Dark Knight Rises', over 4 years passed between the moment Christopher Nolan started to write the first draft and the release of the final movie. The amount of thought put into the narrative is evident. Nolan refused to make a third movie unless he had a good enough story to tell. Although many fans were expecting to see the Riddler, he decided to go for a completely different villain: Bane. Bane was the first villain in the trilogy who actually presented a physical challenge for Batman and put his life in danger. This added to the excitement of the viewers, presenting the possibility that, since it was the final movie, Batman might actually die.